The Devil Is in the Detail: How to Create Best-in-Class Digital Experiences

Our Head of Design, Stephen, explains how to create best-in-class digital experiences.

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This session is perfect for digital marketers, UX specialists, CRO and SEO professionals, and anyone looking to improve performance through best-in-class design. Join Stephen and June on Thursday, 24 April, at 10:30 am as they share valuable insights.

How to Create Best-in-Class Digital Experiences


Session conducted by:

Stephen Carpenter: Head of Design
June Robinson: Business Director

Date: April 24

Duration: One hour
Time: 10:30 am

Key takeaways from the session:

  • Precision-Driven Design: Learn how small UX/UI details can dramatically impact user engagement and conversion rates.
  • Real-World Case Studies: Gain insights from brands that have mastered digital excellence through meticulous design.
  • Micro-Interactions and Animations: Understand how subtle design elements enhance user engagement and satisfaction.
  • Accessibility and Inclusivity: Learn why minor tweaks in design can make digital experiences more accessible to all users.
  • Inspiration: Get inspired to optimise your site with small details that could have a significant impact.

Who should join this session?

This session is ideal for Digital marketers, UX specialists, Performance marketers, Frontend Devs, SEO professionals, and anyone looking to drive better results.

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Your experts for the session


Stephen Carpenter, Head of Design

Stephen Carpenter

Stephen is a seasoned commercial designer with 20+ years of experience across branding, packaging, digital products, and environmental graphics. As Head of Design at Fresh Egg, he leads UX/UI projects, specialising in user-centred design, prototyping, and digital design systems. Previously, he was Head of Design at The Unit and Senior Designer at Edelman, where he led design for Xbox UK, Lipton Ice Tea, and Shell.

June Robinson, Business Director

June Robinson

June is a highly experienced digital industry professional with expertise in new business, client management, and digital strategy. She has worked across SEO, CRO, web development, and analytics. Previously Business Development Director at iCrossing, she secured major clients like L’Oréal and EDF Energy. Her agency experience includes leading award-winning campaigns for Nike, PlayStation, and YouTube, driving growth through strategic outreach and marketing initiatives.